Satellite television channel Tata Sky ShortsTV on Friday acquired 18 short movies from Terribly Tiny Tales (TTT), a narrative platform.
ShortsTV, operated by Shorts International, is dedicated to short films from India and around the world, including Academy Award nominations. The movie entertainment company has over 5,000 titles and is the world's largest library of shorts available on TV, online and in theatres.
Co-founded by Anuj Gosalia, Terribly Tiny Tales is a narration platform, that allows writers to narrate a story in 140 characters. With more than 2,60,000 subscribers on YouTube, Terribly Tiny Tales' recent venture - Terribly Tiny Talkies - showcases short films with messages.
Carter Pilcher, Chief Executive, Shorts International, said in a release:
"Terribly Tiny Tales is one of India's largest and most-celebrated storytelling platforms, and we are delighted to partner with them. Each film is a simply narrated beautiful story and I am confident they will receive a warm response from our audience."
Terribly Tiny Tales' most famous short films are 'Kheer', starring Anupam Kher; and 'Khujli' starring Jackie Shroff and Neena Gupta; and both have received more than 3.9 million views on YouTube. The acquisition will allow Indians to view these films on television.
Anuj Gosalia, CEO, Terribly Tiny Tales said,
"Partnering with ShortsTV is a great way for Terribly Tiny Tales to bring our memorable short stories to a new and relevant audience. ShortsTV is a reputed curator of the world's finest shorts, and for our films to find a place in their catalogue is a win for the stories we choose to tell. We see this as a long standing and meaningful partnership as we move ahead."
ShortsTV helps its users view relevant content by packaging the content in a commercial-free environment. "This acquisition of films from Terribly Tiny Tales is a step towards our endeavor to feature the best short films from India on our service," Cater Pilcher added.